AUTHOR | KEYNOTE SPEAKER | MENTALIST
FAMILY BUSINESS KEYNOTE SPEAKER
Family business keynote speaker, Duncan Stevens, is the speaker of choice for family businesses who look to become more persuasive and more effective through how they act and what they say to give them the edge during times of change.
Duncan has worked with some of the world’s most recognisable family businesses brands, companies and leadership teams including Coca Cola, Nike, Ernst and Young, Deloitte, Procter and Gamble and Ford, to name just a few alongside Fortune 500 companies, Industry Associations and leadership teams.
He is the founder and family business CEO’s of the Influence Association, author of the best-selling book Effective Influence, entrepreneur and mentalist. He is regarded as one of the worlds leading authorities on influence and effectiveness and has established himself as a highly sought after, easy-to-work-with professional speaker in the family business industry.
HOW DUNCAN CAN DOVETAIL WITH A FAMILY BUSINESS:
A family business is a private or public company in which more than 50% of the shares are owned by members of the same family. A majority holding is not necessary; all that is required is an “interest” in working together to influence management. Family businesses may operate in a variety of areas, such as retailing and tourism, but often they operate in a number of different fields.
Family business enterprises account for approximately 40% of the world’s gross national product. In family businesses that have been passed down from generation to generation, the founders’ goals are very important elements in deciding how to maintain these goals while taking advantage of new opportunities.
Although family businesses are not only found in the United States, they are extremely common there. Those that have been around for more than three generations often include institutions such as colleges and charities. This is because the original entrepreneur frequently wanted to give back something to society in appreciation of his success. These institutions frequently play key roles in their communities, giving them a high level of recognition.
The reason that many family businesses are able to maintain their control over the years is because they have the ability to remain focused on what they want even as new opportunities occur. Many times, these opportunities can be seen by outsiders who are not part of the family business. But those within the company are usually able to see opportunities for improvement or expansion within their areas of expertise. They do this because they have a good idea of how the whole business operates and can make changes accordingly.
This ability to stay focused means that those running these businesses are not as likely as others to waste resources on projects that will not be profitable. In some cases, family members may not want to change the direction of their business because they were part of its creation and have a great deal of affection for it. Even if this is not the case, maintaining good relations with family members who do not work in the company can be difficult without being able to understand different motivations.
Family businesses are often criticized for their lack of professional management. Because family members are often involved in many aspects of day-to-day operations, it can be difficult for them to step back and consider how the business is operating on a grander scale. They may not know how long it takes to get things done or what resources are needed if they have no experience with that type of work. It is these elements that Duncan can help with through his motivational and inspiring family business keynote speaker presentations. Duncan helps small and large family businesses navigate change, influence and persuade more effectively, work more collaboratively and leader with more effectiveness.